Coleman Premier Program - Johnstone Supply Orion Group

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Coleman Premier Program

This page contains extensive information about this program. To help you find what you need quickly, please choose a link below to jump to your preferred section, or simply scroll.

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Service Letters

Johnstone-Coleman Dealer Programs


Coleman dealers at Premier and CCE level have exclusive purchasing rights for Coleman brand equipment.
Lead Time

Most residential equipment up to 7.5t in stock. Items not in stock can usually be procured within 24 hrs.
Factory/Tech Support

Dedicated Johnstone exclusive Coleman tech support.

Johnstone Tech Support

Priority access to tech service support.


Residential equipment 2t to 5t, commercial equipment 3t to 40t,

MFG Rebates

Coleman market expansion program at $150k growth over previous year earn 10% rebate.

Factory Tours

Residential factory tours in Wichita, KS, commercial factory tours in Norman, OK.

Factory Training

Online factory training available through Unitary Product Academy $5k credit for live or virtual classes.
Johnstone Training

FREE TSA training provided at your facility. FREE seating to training held at Johnstone Supply.

Transparent Costs

Premier dealer fee is $400 per month/$4800 per year. CCE dealer fee is $7200 per year.

Points vs. Rebates

Choice of Johnstone Supply Loyalty Rebate or Incentive Trip

Dealer Support

Home show demo units. Territory manager in booth assistance, first come first serve.


Online resources through Marketing Action Center. FREE Coleman branded literature. Marketing fund based on previous years Coleman purchases.
Purchase Commitment

Premier level $100k in Coleman equipment. CCE $300k in Coleman equipment.


Financing options available through Synchrony, FTL and Fortive.


Dealer admin: Equipment registration, financing claims, promo claims and start up sheets are required.

Rebate Options

Existing Coleman dealers benefit from a 4.25% quarterly rebate on all Coleman equipment sales from service roudn table. New Coleman dealers do not qualify for this rebate.


Admission tickets for 2 to 2018 Service World Expo. 2 seats to 2018 Johnstone leadership event. Discount EPA & NATE testing.

Meet Your Johnstone Team

Ryan Kalmbach

Michael Kalmbach

Larry Girton
Fresno Branch Manager

Daniel Gonzalez
Merced Branch manager

Miguel Gonzales
Bakersfield Branch Manager

Javier Vega
Salinas Branch Manager

Mike Zertuche
Visalia Branch Manager

Ken Gibbs
Commercial Project Sales Specialist

Jack Shimonishi
Technical Service Advisor

Mathew Perry
eCommerce Manager

Christi Kalmbach
Partner Programs Manager

Johnstone University

  • NATE certified classes  
  • Earn Continuing Education Units (CEUs)  
  • 300+ online courses  
  • Product training  
  • Business training  

OE Touch

The Easiest Way To Replenish

OE Touch:

A user- friendly, mobile order entry app that puts the entire Johnstone Supply catalogue and your finger tips.


A mobile solution that facilitates replenishment of your van or stock room. By eliminating or reducing the non-billable steps of your current replenishment process, inventory costs decline, your profit grows and technicians become more productive.

Your Order, Your Method...

  • No More Faxing
  • Easy-To-Use
  • Searchability, Research
  • Mobile, Convenient
  • Save Time, Save Money
  • Direct To Our System

Everything Your Business Needs

View Your Pricing
See Product Availability
Create + Submit Orders

View Bids, Orders + History
Access Your Account
Easy Barcode Scanning

Send Us Part Photos
Access Product Specs
Connect With Us

PartStock vs. OE Touch

Real-Time Pricing/Availability
Persistent Carts
Integration into ERP
GPS Location Leverage
Push Notifications
Employee Access/Support
Custom Catalogs
Built-In Analytics
Access To Non-Johnstone Products
Track Consumable Use (ie R22)
Device Compatible iOS/Android only
Price $500 /yr FREE

(end of OETouch section)

Coleman Premier Program Benefits

Dealer Success Programs

Connect and Engage with Prospects to Achieve Business Results

Connecting and engaging with customers is vital to any business. To assist you in reaching prospects and communicating all the benefits of our products, we've developed this portal.

The marketing tools found in this guide will help you get more leads and close more sales. And just like our products, these resources are designed to meet the challenges your business faces every day.

The Dealer Success Program has 3 parts:

(start of Dealer Success Programs section)

Dealer Website Programs, Yodle For Brand Networks

The way America buys is changing. The internet has given homeowners an opportunity to educate themselves, gather information and compare their findings against what service providers tell them.

Today, it's absolutely critical that every business has a website with all of the features and functions consumers look for when shopping online. Our website programs are designed to serve as your comprehensive digital experience. Your high-impact website has been developed to drive discoverability, conversion and sales.

Estimated Value: $5,000 - $8,500

    Make this Website Your Own with Customizable Content
  • Videos, images, logos
  • Business Description
  • Social media + Review Websites
  • Manage Your Content

    Track Your Performance with Our Intuitive Visual Dashboard
  • First Page Google Ranking
  • Live Campiagn Updates
  • Lead Genereation
  • Website Traffic Increase

    Maximize Your Advertising Dollars with Our Pay-Per-Click Matching Program
  • Increase reach & effectiveness
  • $500 per month
  • Max 9 months
  • Limited to 150 dealers!

Reputation Management, Angies List

Recommendations from friends, family members and coworkers have always been a strong factor in the homeowner decision-making process. With the growing influence of digital, however, good reviews on the internet and other digital platforms are becoming increasingly important. In response to this growing change in the industry, we have partnered with Angie's List to support our enhanced-level and Certified-level contractors.

Last year, Angie's List members spent over $1 billion in the HVAC category. This partnership helps build the relationship between our brands, quality contractors and consumers at just the right time.

Estimated Value: $500 - $3,000

    Dedicated Support Team
  • Centralized Contact
  • Build Presence
  • Best Practices
  • Profile Performance

    Ongoing Coaching and Training
  • Quarterly Webinars
  • Program Enhancement Techniques
  • One-on-one Support
  • Customized Training

    Significant Ad Discounts
  • Eligibility Discounts
  • Lower Ad Rates
  • Long Term Planning
  • HVAC Catagorization

Lead Generation, HomeAdvisor

Johnson Controls is the exclusive heating and cooling sponsor in the HomeAdvisor Marketplace--a homeowner brand dedicated to matching homeowners in need with quality service providers.

Included in the enhanced and certified level programs, this lead generation program will help you focus on your work day while still expanding your business and client base.

Estimated Value: $500 - $3,000

    Discounted Lead Fees
  • First 30 Days = 50% Off Lead Fees
  • 10% quarterly Rebates
  • Detailed Price Structures
  • Save Money, Increase Revenue

    Dedicated Support Team
  • Results Focused
  • Business Development
  • Direct UPG Relationship
  • Full Support

    Ongoing Training
  • Regular Online Webinars
  • Dedicated Coaching
  • Consumer Statistics
  • Information Resources

Dealer Locator

Customers look to the web to find the best products at the best prices -- and we know how essential it is to be visible. With our Dealer Locator on our brand websites, it's easy to find our dealers looking for our products.

Enrolled dealers will be listed on our brand websites. Searchable by zip code, the site allows homeowners to find your business name, location and phone number. If you're enrolled in our dealer website program, we'll also link that website to the locator.

Estimated Value: $500 - $1,000

    Listing on Brand Websites
  • Dealer Contact
  • Dealer Location
  • Zip Code Searchable
  • Website Traffic Increases

    Link to Dealer Website Program
  • Backlinks To Dealer Website
  • Developed By Yodle
  • Link Exchange
  • Development Support

    Certified Dealers Listed First on Search
  • Recognized Partnership
  • Preferred Listing
  • Get Certified
  • First Page Ranking

Marketing Action Center

We've created the Marketing Action Center (MAC) to serve as your one-stop online marketing shop for updated marketing resources, photography, advertising, direct mail pieces and other collateral.

It lets you easily access all of the latest marketing and advertising materials and program information.

Estimated Value: $2,500 - $5,000

  • Advertising Resources
  • New Product Launch Material
  • Marketing Resources
  • Coleman Logos and Brand Assets
  • Product Photos and information

Residential Financing

Like a home or automobile, buying a central heating and cooling system could be one of the largest investments a homeowner makes. But, with the right energy-efficient choice, they could see considerable savings over a lifetime of a system.

The Residential Financing program for our contractors offers improved closing rates and removes the price objection by offering low monthly payment options and a simple credit approval with easy processing.

Estimated Value: $5,000

  • Simple Promotional Menus
  • Contractors choose one menu
  • Special financing options within a menu are contractor-fee neutral
  • Menu-specific sales slips include available financing options
  • Ability to change menu up to four times per year
  • Direct Funds Deposit
  • Funds Available within 48 hours
  • No liability of funds after payment has been made
  • Reduce the hassle of accounts payable
  • Increased Customer Loyalty<
  • Reusable line of credit for consumer
  • Ongoing opportunity for future service and product needs
  • Can bundle with additional services, warranty and accessories

Commercial Financing

In today's market, credit and capital are a key component to business sales and growth. With that being said, it’s amazing how many contractors only offer a financial option when their customer asks. It is up to you to give your customer all the options available proactively.

Offering a monthly payment on your proposals will set you apart from the competition and help you close more sales. Don’t lose your next project because of affordability. Call today for assistance providing quick, convenient, and easy finance options to your commercial clients!

Estimated Value: $5,000

  • Total replacement project financing creates larger overall sales and profits
  • Higher closing ratios deliver a competitive advantage and increases profit margins
  • Decrease your accounts receivable and eliminate collection problems

Credit Card Acceptance and Technology

The Credit Card Acceptance and Technology program makes it easier and more affordable for contractors to accept credit cards from consumers. This program allows for contractors to offer homeowners a quick and easy on-the-spot credit transaction using their own Visa, MasterCard, Discover and other card accounts.

Estimated Value: $500

  • Provide Payment Options
  • FREE Processing on first $1000 in transactions during first 180 days
  • 2.75% transaction fess
  • 3.5% + $.15 fee per typed transaction
  • FREE magstripe reader
  • Apple Pat
  • EMV Readers
  • Technology = Efficiency
  • Negotiated Flat Processing Rates
  • Direct Account Connections

Wireless Carrier Partnerships, Sprint, Verizon Wireless, AT&T and Telus

Mobile tablets and devices have not only dramatically improved the contractor's ability to sell in the home, but they also drive a host of operational advances to improve the homeowner's experience and boost productivity and profitability.

Estimated Value: $500 - $2,500

  • Sprint: 18% / 22%
  • Verizon: 18% / 22%
  • AT&T: 20% / 23%
  • Knowledgable
  • Dedicated Contact Info
  • One-On-One
  • Device Set Up
  • Go Paperless!
  • Asset Management
  • Fleet Management/Monitoring

Simplified Pricing and Proposal Tool, Wrightsoft HVAC Software Solutions

Wrightsoft is a leader in developing easy-to-use software for heating and cooling contractors. Through our partnership, we have developed a simplified pricing and proposal tool that makes it easier for you to implement consistent pricing, protect your costs and create professional proposals.

Available to the Coleman Premiere dealer, our tool and the step-by-step set up wizard makes it simple to set up your account, manage pricing and generate professional proposals.

$250 per year license.
Coleman Premier Dealers receive 1 FREE license.

  • Easy Set Up
  • Overhead Cost Integration
  • Labor Cost Consideration
  • +Other Costs Considerations
  • Product Data Accessability
  • View New Products As They Launch
  • Integrate Financing Details
  • Powerful Proposal Tools
  • Professional Proposals
  • Generate in Minutes
  • Custom Branding

Homeowner Letters

Now, there's a convenient way to directly contact your customers at important times in your business relationship--immediately after the sale, months before your customer's factory warranty expires and 12 months after warranty registration.

Estimated Value: $500

  • Enhanced-level and certified-level contractors get letters sent to their customers automatically. The program automatically mails a letter with your name and company address. This program sends a letter with an offer to buy an extended warranty. The program automatically notifies customers on the ninth, tenth and eleventh months before the warranty expires. This gives your customers the chance to ensure the product's performance--and gives you the opportunity to conintue to be their service provider.

Unitary Products Academy

The Centers of Excellence encompass four essential disciplines within the organization and provide a pathway for personal and professional growth: Leadership, Sales, Technical, and Professional Development Training. Online training is available for dealers at all levels!

  • Combined Technology and
    Business Training Coarses
  • FREE Online Training
    Available For All Levels
  • Premier + CCE Level Customers:
    $5000 Credit for live or virtual classes
  • Your Leadership Edge
  • Lead For Change with the
    Kansas Leadership Center
  • Sales Leader Base Camp and
    SPIN Selling 2.0
  • Residential In-Home
    Sales Training
  • Franklin Covey’s 7 Habits of
    Highly Effective People
  • Residential Competitive Analysis

Home Partner

This comprehensive program assists distribution with capturing single-family and multi-family Residential New Construction (RNC) business. The Home Partner program’s flexible design allows the distributor to develop a unique and competitive offering that fits the needs of their specific RNC customers, including home builders and residential new construction contractors, as well as differing regional requirements.

  • Influence both single-family AND multi-family home builders AND residential new construction contractors
  • Provide support for complete split-systems, packaged units, condensing unit-only, and furnace-only applications
  • Continued support for serialized accessories (thermostats, filtration, UVC, moisture control, ventilation and zoning)
  • Distributors have the ability to design a program that contains up to three tiers, allowing them to provide the builder with upgrade options (good, better, best) or marketing opportunities (high-efficiency home, green home, etc)

  • + Much More

Ruby Receptionist

Get your customers the service they deserve. Work with Ruby Receptionist to get support from virtual receptionist and reap the rewards of delighted customers.

  • 6% discount on monthly service
  • Live Answering
  • Call Handling
  • Customization
  • Professionalism
  • Updates/Notifications

Personal Use Rebates

We believe in the quality and lasting reliability of our equipment and want our partners in the channel to also benefit from it. Our personal use rebate program allows dealers registered at any level to qualify for rebates on specified equipment. Just download the form and send in the support documentation.

Estimated Value: $500

How To Participate:

1. Discuss a base, enhanced or certified level of partnership with your Territory Manager or Distributor Sales Representative

2. Upon registration or renewal, choose the product(s) that fit your needs

3. Arrange purchase of equipment and complete the personal use rebate certificate

4. Forward the certificate, along with a copy of your sales receipt to your distributor. Receipt must show installed equipment model number(s) and serial number(s)

5. The distributor/contractor must register the products via UPGNet

6. The distributor/contractor attains the authorizing signatures from the distributor principal, Unitary Products Regional Acc. Manager and Brand Manager

7. The Regional Account Manager or Branch Manager submits the personal use rebate cert. to the Program Manager

8. Approved rebates mailed directly to the qualified homeowner

Other Considerations
  • This offer is limited to JCI built, residential products only for contractor or contractor employee personal residences
  • Claims must be filed and submitted within 60 days of purchase
  • Personal use rebate may not be used in conjunction with any other consumer rebates or promotional offers from Unitary Products
  • The personal rebate offer is limited to one rebate per dealership per year

Vehicle Discount Privileges, Fiat-Chrysler Automobiles, General Motors & Ford Motor Company

With your partnership, you're eligible for significant discounts on vehicles manufactured by the major American brands--Ford Motor Company, General Motors and Fiat-Chrysler Automobiles. Simply go to a participating dealership and provide the paperwork from this portal to purchase or lease your new vehicle.

Estimated Value: $500 - $10k

  • Available for Ford, Fiat-Chrysler and GM brands in the United States and Canada
  • Special and exclusive rebates only for Independent Contractors and Distributors partnered with our brands
  • Simple process and compatible with some fleet rebates
  • Unique packages available
  • Available for both Ford and Fiat-Chrysler brands in the United States
  • Vehicles available at 1% below invoice plus any compatible local consumer incentives
  • Incent employees with significant savings on a variety of vehicles

(end of Dealer Success Programs section)

Johnstone Coalition Meeting 2019

Our Coalition Meetings are purposefully designed to bring like-minded HVAC contractors together in one place, away from the distractions of the day to day operations and give you the chance to work ON your business. You will come away from the Coalition Meeting with tools to make your business everything you want it to be.

Coleman Premiere Dealers receive 1 hotel room Wednesday and Thursday night and 2 seats to all Coalition Events.

Estimated Value: $1200


As part of collaborating with select dealers, who are passionate about the HVAC Industry, Johnstone Supply recognizes the importance of working closely together to ensure mutual success. Johnstone Supply ensures our full commitment to bring your entire organization on-board comfortably with Coleman. We aim to provide a great customer experience for your organization with Johnstone Supply. More importantly, our goal is assist in further elevating your customers experience while increasing your profits.

Johnstone Supply has developed a detailed on-boarding process for our partners. Our business model is to only bring a few select dealers annually so we can dedicate our full attention and resources to ensure your success with Coleman. Below is an example of how the on-boarding process flows to ensure everyone in your organization has a great experience bringing Coleman into your organization.

Phase / Purpose

  • Build / Getting Dealer into our systems
  • Pre Launch / Getting Johnstone into Dealers systems
  • Launch Day / Roll out and overview
  • Pre Sale / Preparing Dealer for Coleman Success
  • 1st 5 Sales / Assisting Dealer with Coleman Sales
  • Guidance / Ensuring Dealer Coleman Success

Electronic Billing Systems

System provided by InvoiceCentral

  • Retrieve invoices from your vendors and send them, along with payment reminders, directly to your email inbox.

  • Your invoices will be organized neatly in Invoice Central so you can always search and access current and past bills online.

  • You’re in control. Pay your invoices from any vendor at any time. You can even schedule future payments